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Master's Degree English 2 years | 120 ECT
Marketing and Brand Management
NHH Norwegian School of Economics, · Bergen, Norway
Programme provider
University profile NHH Norwegian School of Economics,
Bergen, Norway · Accredited programme
Marketing and Brand Management is a master's degree programme lasting 2 years | 120 ECT, taught in English at NHH Norwegian School of Economics, in Bergen.
Innovating, building and managing strong brands is key to gaining competitive advantage and long-term profitability for products, services, companies and organisations. The Marketing and Brand Management master's programme provides students with in-depth and research-based knowledge on marketing, consumer behaviour, innovation and brand management. Understanding consumer and competitor behaviour is essential to every business and organisation. Customer and competitor insights provide the basis for developing sound strategies as well as optimal market positioning and effective marketing tactics.
CityBergen
Credit load120 ECTS
Programme-specific requirements recorded in SIT Connect.
- Bachelor’s degree: 90 ECTS must be within economics and business administration. Your GPA should correspond approximately to a B on the ECTS grading scale. GMAT or GRE English language requirement Curriculum vitae (résumé) Documentation of financial ability: All citizens outside the EU/EEA-area and Switzerland must document financial ability. Documentation of identity Online video and written assessment
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